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live in Caras Severin? want to know a secret? read on Simplicity and Simplicity Web site Free consultancy Forget Flash animation, if you're in business to sell or buy you want to find information quickly, flash is great for entertainment, but in the B2B world speed and accuracy of important information is what's needed. Fast page loading and finding it on search engine page 1 or 2. Now, the guys that spin they will get you onto page one on all major search engines in 48hrs are talking a good game pay your money and take your choice. why not be a Froogle™ forget paying big money to pansy advertising companies find someone who can do it cheaper there worth millions.. Example Case study...Small business suffers at hands of web design shark a client who sold Spas and swimming pools in Norwich Norfolk UK, had a lot of products and services some came from the United states. Now these guys in the USA Know how to do web marketing. so you would think she would get good link popularity? The proposed webmaster? who did her 5 PAGE ! web site didn't have a clue But for £3000 He damn should have. We were asked me to have a look in 60 seconds for free, I showed them what the problems were, no titles no tags no description no key words on any of the 5 pages, text on index page minimal no links the list goes on. absolutely gob smacked they rushed out and phoned the guy, who got a right ear bending. Sound Familiar? yep there's tons of junk out there. search and you will find. I did get a free coffee, I was working on a free pool one of our current sites based in the uk in Norwich www.iswater.com www.iswater.co.uk we are working now on a new project for another Norwich company, to be released before the end of the month for your free consultancy simply follow the link or e mail to see how we can help your web position, if you live or work in the Caras Severin area or in the UK then we will be pleased to discuss your web site optomisation needs An
overview of the search engine optimisation (SEO) techniques
Here are some ideas and principals we
use, that might help you to achieve better positioning in the search engines
results. The Web
has become in the last years a multimedia environment. Many new and exciting
technologies can spice up a website, from sound and graphics to flash animation.
However, search engines’ spiders only index the TEXT of a website! All the
bells and whistles used by many web designers to increase the “wow factor”
of the sites affect negatively their search engine rankings! There are
some simple design considerations when constructing “search-engine-friendly“
WebPages. Content is king, but also is the page layout! Search engines usually
“hate” frames, so it is preferably to use tables instead. New technologies
like dynamic page generation, flash animation a.o. Might harm your ranking so
much, that it becomes a wise thing to use them only if it is unavoidable! Generally
speaking, the “ideal” high-ranking web page would contain nothing but text.
For humans, this may sound boring, but in SEO terms these sites are exactly the
types that have the potential to do well in search engine rankings. The text
contained in a web page has to be fine-tuned. The relevant keywords have to be
placed throughout the page, but it is preferable to be more frequent in the
first paragraph. Search engines’ algorithms give more importance to the text
that appears “before the scroll”. Use keywords in the title tags and in the
links as well. If you use headings in your text, make sure they contain your
keywords! The
meta-tags are not what they used to be any longer, but they still can help.
Write adequate meta-descriptions for each page of your website, according to its
content. Use the keywords meta-tags wisely, and avoid keyword stuffing
throughout the text. Probably
the most important advice: don’t try to cheat the search engines! Some
webmasters succeed to manipulate for a (short) while the search engine results
by using various unethical techniques, but it’s not worth it on the long run.
Search engine algorithms are getting smarter every day, and if your site will be
found cheating, it might get banned from the search listings. |
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